Archive for November, 2007

Why My Adsense Sites Don’t Make Money?

Why My Adsense Sites Don’t Make Money?Let’s talk about success stories of sites that have generated good income from Adsense, there are still some sites that couldn’t grasp the real way of making an earning from Adsense. With the huge success Google’s Adsense has been reaping, there are now only a handful of sites you’ll see that doesn’t feature Adsense on their sites. Everyone is hoping that they could make huge earnings from this pay-per-click affiliate program scheme Google has launched.

Why?
This is because many people have failed to generate the needed factors to create a successful site that compliments the features Adsense provides. Many webmasters just put up or create mediocre sites and place Adsense on their site and just sits back and waits for the cash to roll in. If that is the mentality of a site owner, then he won’t earn from Adsense. Remember, a mediocre site will also get mediocre earnings.

There are many things you needs to do to achieve this and be one of the millions of sites who have successfully done so. But there are so much more things a site owner has failed to do to make their site more Adsense friendly.

Some Reasons Why My Adsense Sites Don’t Make Money?

1) There are no good keywords on the site.
My sites have failed to do the very essence of search engine optimization, Good Keywords. The internet has many websites competing for the attention of the “netizens” and many sites contain the same or almost the same subjects, topics or niches.

2) My site doesn’t provide a good niche.
I must provide a site that can perk up the interest of the people. Adsense works well if I maintain a good number of traffic, I have to keep the people’s interest on my site and have a group of people to keep coming back to my site and have them recommend it.

3) The site owner doesn’t maintain or update their site.
You or me can only maintain the interest of a person for a short period of time. Many websites have failed to keep up the traffic they generate for their failure to keep their site updated.

4) Some website owners don’t provide the full attention to their Adsense sites.
Many people just see their sites as a way to earn some extra money. I have to treat Adsense sites as a full size business to make it big. With the heavy competition I have, a good webmaster should treat their site as if it is their main source of income but still maintain a good schedule of their time.

5) Many webmasters have failed to devout time and research to their Adsense site.
Many elements are needed to build a successful Adsense site. Good keywords and the right niches can roll in the dough, but this takes time and effort.

What do you think..
A little time, money and hard work can spell the huge difference between a successful Adsense site and a mediocre one… Right!!!

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Adsense, Adwords Pay Per Click Services, The Difference

Adsense, Adwords Pay Per Click Services, The DifferenceCan you make money with Google AdSense? AdSense is for people who own a website or BLOG and put those ads you see on their own web site to make money. The ads you see all over the Internet on web sites, are people who put those ads on their web sites in hopes to make a lot of money from Google, Yahoo, MSN and others when people click on them.

Some BLOG services do not allow you to post AdSense. Some will let you put one set of articles on your web site. Google allows three (3) per page. For example, you will see some sites with a tall skyscraper ad, then a horizontal ad, or just some text ads, placed in different areas on the page. That doesn’t mean you should put three on each page if it will hinder from your content or look and feel of your page for the user.

It is also very important to customize each ad to make sure it blends in with your page. It should look natural. Statistics have shown the blue link, black text, and light grey URL (www.google.com) link convert the best. The horizontal ad toward the top, center of the page, looking like it is part of your page also converts to people viewing it and clicking on it most.

Critical point - you must spend time placing new, fresh, unique articles on your web site or BLOG at a minimum of two times per week. Do not use articles more than once.

AdWords Strategy

Google AdWords are the ads you see at the very top (light blue portion) of the search engines on Google and their partners search engines; i.e., Ask.com, iWon.com. This includes the right-hand side text ads you see when you type in a search query like, “used cars san diego.” Whenever you see Sponsored Links and you click on those ads, companies are paying for it. Sometimes the cost is outrageous, but depends on many factors.

There are also banner ads, image ads, and video ads, but we are going to focus our discussion on the text ads which is most widely used.

Google AdWords accounts are set up for web site owners who want a lot more traffic because 1) their own site is not search engine optimized well for free (organic) traffic, or 2) they are smart and want to use a different avenue of media (form of advertising) on the Internet to capture more business. Every web site cannot attain organic (free) traffic rankings for every single keyword. So using AdWords for the other targeted words people use to search for will grab the rest of the market.

Be forewarned, there are many new companies popping up on the Internet who say they “specialize” in setting you up with a “highly optimized” account, and all you get is a list of many keywords that give you a lot of clicks at high prices, but no conversions (sales).

AdWords Professional